The Smith Group believes in creating video content that stops people in their tracks and gets them to share.
Using the most relevant social media platforms and algorithms available we market your property to our audiences on Facebook, Instagram, YouTube and LinkedIn.
We believe one of the best ways to capture prospective home buyers is to create cutting-edge content for engagement. The Smith Group brings clients the most innovative film design in the industry, using aerial footage, talent, script writing, and the most talented videographers around.
Utilizing a broad range of platforms, our content reaches international buyers and investors. Cutting-edge lead capture and unique tracking URL's ensure exposure and buyer retention.
The Smith Group strategically markets our listings to create the highest level of awareness to potential buyers.
With two public relations specialists on staff, we introduce journalists to your home through compelling storytelling, photography, and property tours to secure editorial placement in national industry-leading publications. Including the Los Angeles Times, NBC Open House, Bloomberg, California Home + Design, Ocean Home Magazine, and The Wall Street Journal.
Our astute team creates a plethora of assets unique to your home. From mailing postcards and brochures, to eblasts and digital content presented on a global scale, our collateral is thoughtfully distributed to the widest, most relevant audience.
Your home is one of the largest and most important assets in your life. It's important to properly stage an empty home and style a furnished one. Homes properly staged sell much faster than those that are not, and bring higher profits to your real estate transaction.
Did you know buyers form an opinion about a home within the first 7-10 seconds?
In a 2009 Home Gain Survey polling over 2,000 realtors, it was discovered that home staging typically provides a 586% investment.
According to the real estate staging association, in controlled tests selling identical homes, professionally staged vs. those not staged, the non-staged houses sold in 102 days, while the staged houses sold in 45 days.
A Coldwell Banker survey of 2,800 participants revealed staged homes sell in half the time of non-stages home.
First impressions matter, and that's why we nail it. The Smith Group's exceptional photographers capture breathtaking images to show your home in its very best light. Our wide range of concierge services allow you to sit back and relax while we do what we do best.